Yakima, Washington, July 25, 2022 – FruitScout, a leader in computer vision in agriculture and precision crop load management, is thrilled to announce it has been named one of the Top 100 Early-Stage Companies to Work for in 2022 by executive search firm Will Reed. Out of 500+ companies that raised Seed & Series A rounds over the past year, FruitScout is recognized as an employer of choice based on mission, culture, growth trajectory and founding leadership.
“At FruitScout, a culture of innovation along with our mission to help growers feed the world’s growing population and do more with less, has attracted some of the most passionate and skilled leaders in product, engineering and data science to our team,” said Matt King, CEO of FruitScout. “In the last 6 months, our team has more than doubled as we’ve brought our solution to an increasing number of growers across North America and beyond. It’s an exciting time at FruitScout, I’m proud of the team that has come together and the diverse culture we’ve cultivated. I look forward to building on the momentum of this past year as we continue to scale. Thank you to Will Reed for recognizing FruitScout as a great place to work.”
FruitScout taps into the most accessible and powerful computing device available in the palm of our hands, the mobile smartphone. Using the FruitScout App, growers in the field can capture plant data in the form of a “tree selfie” picture. Leveraging FruitScout’s AI-powered computer vision technology, these images are used to determine accurate trunk sizes, fruit sizes and fruit counts. An intuitive data visualization dashboard provides growers with actionable insights to make data driven decisions on pruning, chemical thinning and/or hand thinning operations.
“We take the guesswork out of setting accurate crop yield targets for growers, tracking progress from bud to bin, requiring no new hardware. We empower growers with more accurate information and actionable insights for optimized decision-making using less labor, resulting in less food waste,” adds King.
“We’ve worked with hundreds of early-stage B2B tech companies who are on-mission to transform the way we live and work,” said Paige Robinson, Founder & CEO of Will Reed. “We believe the most successful companies are those like FruitScout, who are committed to building human-first cultures that offer meaningful work and support the full employee experience.”
"At FruitScout, a culture of innovation along with our mission to help growers feed the world’s growing population and do more with less, has attracted some of the most passionate and skilled leaders in product, engineering and data science to our team,"
⸺ Matt King, CEO of FruitScout
Media Contact
Lindsay Chan
Hill+Knowlton Strategies
lindsay.chan@hkstrategies.ca
About FruitScout
At FruitScout, we feed the world’s growing population by helping growers “Do More with Less”. With our AI-powered computer vision technology, we empower growers with more accurate information and more actionable insights for optimized decision-making, using less labor while creating less food waste. We apply advanced technology to solve the most important problems facing our society today, by optimizing the food production and food supply chains we help to increase yield quantity and improve food grade quality. fruitscout.ai
About Will Reed
Will Reed is the only executive search firm built exclusively for early-stage founders. Founded in 2015, the firm recruits go-to-market (GTM) and People leaders for Seed thru Series C companies backed by leading venture capital firms like a16z, Accel, Bessemer, Insight Partners, Lightspeed, New Enterprise Associates, Sequoia, etc. Will Reed believes early-stage founders are responsible for shaping our collective future, so they couple search with founder enablement curriculum and coaching to ensure their B2B tech clients can compete against the giants for top talent. willread.com